If you take a moment to think of all the interesting websites you’ve seen over the last few months, you can probably make a shortlist right off the top of your head. They may have had a user-friendly interface, appealing layout, harmonious font and color combination, or were easy to navigate.
Naturally, your visitors will also remember your website for its smooth navigation, beautiful designs, and user-friendliness if you follow the latest and most creative website design trends. Taking advantage of this long-lasting impression is both challenging and necessary.
Keeping up with Website Design Trends may initially seem like too much effort. However, in today’s incredibly visual and saturated online world, a satisfying user experience and creative web design can be incredibly helpful in growing your small business.
To make the process easier for you, we’ve decided to search through upcoming website design trends in this post and highlight 10 of the most inspirational ones for you.
Micro Animations
Micro-animations are small, functional animations that tie elements of an interface or design together. Micro animations are not news in the world of website design trends, but we expect them to grow even more in the future. These Subtle and almost invisible movements bring your website to life.
Designing micro animations can be a great tool to attract viewers’ attention to important parts, like the “sign up” button. There are countless strategies for building visual hierarchies and directing viewers’ attention to a particular piece of your website, but micro animations streamline this task.
Monochromatic Website Design
monochromatic design refers to drawing styles where a single color is the base color, with its warmer or cooler shades used as variants on the same design or brand logo. This technique is well-known for improving the balance between a compelling message and a well-crafted design.
There’s nothing specifically fancy about monochromatic styles, yet they remain to look exquisite. This design is especially recommended if your organization focuses on creating interactive content with an essential call to action (CTA).
Modern Minimalist Web Design
Minimalist web-design strategies have arguably attracted the most interest in recent years. This style is characterized by an incredibly simplified interface and neat website designs without unnecessary elements.
Minimalist websites can quickly adapt to other responsive web design trends and engage users using an almost natural navigation style. By removing redundant sections in a design and stripping it down to its fundamental elements, you ensure there is nothing to distract viewers’ attention away from your content, product, or service.
Smart Embedded Videos
People love watching videos! They are very engaging and quite effective as online website marketing tools. But, gone are the days of embedding any related YouTube video on your site just to impress folks. These days, creating a website with videos has to enhance the user experience, or else it’s worthless.
Therefore, embedded videos need to be well-thought-out. They must have a purpose, a meaning that viewers can understand, relate to, and enjoy. Valuable video content allows brands to increase visitors’ dwell time and engagement, boost conversions, and rank better on search engine results pages.
Dark Mode
Many companies have started offering dark mode versions of their website, a trend that seems to continue growing in the future. The dark mode is aesthetically pleasing to users who like a sleek, refined, and “nighttime” view.
However, aside from creating an ultra-modern look for your website, the dark mode can serve practical purposes too. A darker screen can reduce eye strain, make it easier to read content in low-light situations, and prevent dry eyes.
Illustrative Web Design
An illustration is a versatile means of expressing a message, helping business website owners provide a visual representation of what they have in mind. Moreover, it’s an aesthetically pleasing element that has begun to attract more and more attention in the latest website design trends.
The reason is simple: illustrative designs can turn an average website into an exciting and unique page. Visitors automatically associate illustrative website designs with unique content, which helps generate more leads for you.
Illustrated images have smaller file sizes and load more quickly than photographs. That’s a massive bonus for those who constantly try to speed things up on their website. Plus, illustration can be an excellent alternative to portray business services that can’t be captured in an image.
Interactive 3D Design
Thanks to fast-paced web technology evolution and inventive web designers, 3D elements are now well-established parts of almost all website design trends. However, use 3D elements smartly so your website doesn’t seem like an immersive world where your viewer can get lost.
Remember that your ultimate purpose is to direct customers through the buyer’s journey, not to confuse them.
3D design can help you stand out, improve conversions, and evoke readers’ emotions. Another precious advantage they offer is letting customers buy certain high-ticket items online without seeing them in person.
With a lifelike rendering of the objects or properties on the website, your customers will have a better perspective during their decision-making process.
Horizontal Scrolling
We’re so intuitively used to vertical navigation that we don’t consider other alternatives. A side scroll layout can create a fresh and surprising user experience that immediately grabs your viewers’ attention.
This can be a delightful addition to portfolio websites, catalogs, maps, and the like. Additionally, this option makes discovering projects, exploring cities, and visiting online galleries far more engaging, appealing, and memorable.
Neo-Brutalist Typography
Its raw appearance and experimental design characterize neo-Brutalism. Neo-Brutalism uses primary and web-safe colors, gradients, and shadows that rebel against today’s web design’s lightness, optimism, and minimalism.
There are many contemporary criticisms directed toward this category. Still, no one can deny that Neo-Brutalist web design has an exceptionally unique expression. If that’s what you need, don’t hesitate.
Scrollytelling (Narrative Visualization)
Scrollytelling or narrative visualization is a powerful visual technique extensively used to leverage a digital interface and convey an intricate story. The math is simple: people usually like stories, and every business has one.
Scrollytelling is a highly effective business communication style because it transcends ordinary interactions and makes it feel like you are in the room with your audience.
Bottom Line: Professional Website Design
These are just a few of the most noteworthy website design trends that we will see more of in the near future. This is not an exhaustive list, but hopefully, it has inspired you to consider a more creative, up-to-date design for your website.
Don’t worry if you don’t precisely what design is best for you. We’d be happy to help you develop an elegant modern design. Reach out to our team of experts today and take your web design to the next level.